{"id":8180,"date":"2023-04-20T22:07:06","date_gmt":"2023-04-20T22:07:06","guid":{"rendered":"https:\/\/happyfinish.com\/?post_type=work&#038;p=8180"},"modified":"2023-07-26T08:52:41","modified_gmt":"2023-07-26T08:52:41","slug":"universal-renfield-meta-filter","status":"publish","type":"work","link":"https:\/\/happyfinish.com\/work\/universal-renfield-meta-filter\/","title":{"rendered":"Universal Renfield Meta Filter"},"content":{"rendered":"\n<div class=\"wp-block-group has-palette-color-8-color has-text-color is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:0;padding-right:0;padding-bottom:var(--wp--preset--spacing--80);padding-left:0\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\" style=\"border-left-color:var(--wp--preset--color--palette-color-8);border-left-style:solid;padding-left:var(--wp--preset--spacing--50)\">\n<div data-gkt-effects=\"{&quot;reveal&quot;:{&quot;x&quot;:0,&quot;y&quot;:0,&quot;opacity&quot;:0,&quot;scale&quot;:0.9,&quot;transition&quot;:{&quot;type&quot;:&quot;easing&quot;,&quot;duration&quot;:0.9,&quot;delay&quot;:0}}}\" class=\"wp-block-column is-layout-flow wp-container-core-column-is-layout-1 wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\" >\n<h4 class=\"wp-block-heading has-palette-color-8-color has-text-color\" id=\"campaign\">Campaign:<\/h4>\n\n\n\n<p class=\"has-large-font-size\">Universal Renfield Meta Filter<\/p>\n\n\n\n<h4 class=\"wp-block-heading has-palette-color-8-color has-text-color\" id=\"brand\">Brand:<\/h4>\n\n\n\n<p class=\"has-large-font-size\">Universal Pictures<\/p>\n<\/div>\n\n\n\n<div data-gkt-effects=\"{&quot;reveal&quot;:{&quot;x&quot;:0,&quot;y&quot;:0,&quot;opacity&quot;:0,&quot;scale&quot;:1,&quot;transition&quot;:{&quot;type&quot;:&quot;easing&quot;,&quot;duration&quot;:0.9,&quot;delay&quot;:0}}}\" class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\" >\n<p>The objective of the project was to Fashion a customised social filter for the soon-to-be-released movie, Renfield. Our team developed a lens that mimicked the iconic Renfield advertisement but with a twist. Instead of Nicholas Hoult portraying Renfield, the user was placed in the poster, giving them an unparalleled Experience and an unforgettable souvenir with Nicolas Cage, who played Dracula.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-palette-color-3-background-color has-background is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--80);padding-right:0;padding-bottom:var(--wp--preset--spacing--80);padding-left:0\">\n<h2 class=\"wp-block-heading has-palette-color-8-color has-text-color\" id=\"videos\">Videos<\/h2>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-2 wp-block-columns-is-layout-flex\">\n<div data-gkt-effects=\"{&quot;reveal&quot;:{&quot;x&quot;:0,&quot;y&quot;:0,&quot;opacity&quot;:0,&quot;scale&quot;:0.9,&quot;transition&quot;:{&quot;type&quot;:&quot;easing&quot;,&quot;duration&quot;:0.9,&quot;delay&quot;:0}}}\" class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" >\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-9-16 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"XRecorder_Edited_05042023_085024_2 (1).mp4\" src=\"https:\/\/player.vimeo.com\/video\/819431493?h=97c9e11a87&amp;dnt=1&amp;app_id=122963\" width=\"569\" height=\"1000\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n<\/div>\n\n\n\n<div data-gkt-effects=\"{&quot;reveal&quot;:{&quot;x&quot;:0,&quot;y&quot;:0,&quot;opacity&quot;:0,&quot;scale&quot;:0.9,&quot;transition&quot;:{&quot;type&quot;:&quot;easing&quot;,&quot;duration&quot;:0.9,&quot;delay&quot;:0}}}\" class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" >\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-9-16 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Renfield Recording\" src=\"https:\/\/player.vimeo.com\/video\/819431892?h=53e9b5ac09&amp;dnt=1&amp;app_id=122963\" width=\"563\" height=\"1000\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n<\/div>\n\n\n\n<div data-gkt-effects=\"{&quot;reveal&quot;:{&quot;x&quot;:0,&quot;y&quot;:0,&quot;opacity&quot;:0,&quot;scale&quot;:0.9,&quot;transition&quot;:{&quot;type&quot;:&quot;easing&quot;,&quot;duration&quot;:0.9,&quot;delay&quot;:0}}}\" class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" >\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Renfield AQA\" src=\"https:\/\/player.vimeo.com\/video\/819432248?h=b21d04d21c&amp;dnt=1&amp;app_id=122963\" width=\"462\" height=\"1000\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-palette-color-4-background-color has-background is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--80);padding-right:0;padding-bottom:var(--wp--preset--spacing--80);padding-left:0\">\n<h2 class=\"wp-block-heading has-palette-color-8-color has-text-color\" id=\"gallery\">Gallery<\/h2>\n\n\n<div class=\"wp-block-visual-portfolio alignwide\">\n<div class=\"vp-portfolio vp-uid-adf9eb26 vp-id-H0ndM\"\n\tdata-vp-layout=\"masonry\" data-vp-content-source=\"images\" data-vp-items-style=\"fade\" data-vp-items-click-action=\"popup_gallery\" data-vp-items-gap=\"15\" data-vp-items-gap-vertical=\"\" data-vp-pagination=\"load-more\" data-vp-next-page-url=\"\" data-vp-masonry-columns=\"3\" >\n\t<div class=\"vp-portfolio__preloader-wrap\">\n\t\t<div class=\"vp-portfolio__preloader\">\n\t\t\t<img decoding=\"async\" loading=\"eager\" src=\"https:\/\/happyfinish.com\/wp-content\/plugins\/visual-portfolio\/assets\/images\/logo-dark.svg\" alt=\"Visual Portfolio, Posts &amp; Image Gallery for WordPress\" width=\"20\" height=\"20\" data-skip-lazy title=\"\">\n\t\t<\/div>\n\t<\/div>\n\t\t<div class=\"vp-portfolio__items-wrap\">\n\t\t\t\n<div class=\"vp-portfolio__items vp-portfolio__items-style-fade vp-portfolio__items-show-overlay-hover\">\n\n\t\t<div\t\tclass=\"vp-portfolio__item-wrap vp-portfolio__item-uid-10b1705f\" data-vp-filter=\"\" \t\t>\n\t\t\t<template class=\"vp-portfolio__item-popup\" data-vp-popup-img=\"https:\/\/happyfinish.com\/wp-content\/uploads\/2023\/04\/20230405_085708.gif\" data-vp-popup-img-srcset=\"\" data-vp-popup-img-size=\"386x678\" data-vp-popup-md-img=\"https:\/\/happyfinish.com\/wp-content\/uploads\/2023\/04\/20230405_085708.gif\" data-vp-popup-md-img-size=\"386x678\" data-vp-popup-sm-img=\"https:\/\/happyfinish.com\/wp-content\/uploads\/2023\/04\/20230405_085708.gif\" data-vp-popup-sm-img-size=\"386x678\">\n\t<\/template>\n\t\t\t\t\t\t<figure class=\"vp-portfolio__item\">\n\t\t\t\t\n<div class=\"vp-portfolio__item-img-wrap\">\n\t<div class=\"vp-portfolio__item-img\">\n\t\t\t<a\n\t\thref=\"https:\/\/happyfinish.com\/wp-content\/uploads\/2023\/04\/20230405_085708.gif\"\n\t\t\t>\n\t\n\t\t<noscript><img loading=\"lazy\" decoding=\"async\" width=\"386\" height=\"678\" src=\"https:\/\/happyfinish.com\/wp-content\/uploads\/2023\/04\/20230405_085708.gif\" class=\"wp-image-8184\" alt=\"\" data-skip-lazy title=\"\"><\/noscript><img fetchpriority=\"high\" decoding=\"async\" width=\"386\" height=\"678\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMzg2IiBoZWlnaHQ9IjY3OCIgdmlld0JveD0iMCAwIDM4NiA2NzgiIGZpbGw9Im5vbmUiIHhtbG5zPSJodHRwOi8vd3d3LnczLm9yZy8yMDAwL3N2ZyI+PC9zdmc+\" class=\"wp-image-8184 vp-lazyload\" data-src=\"https:\/\/happyfinish.com\/wp-content\/uploads\/2023\/04\/20230405_085708.gif\" data-sizes=\"auto\" loading=\"eager\" alt=\"\" title=\"\">\n\t\t<\/a>\t<\/div>\n<\/div>\n\t<div class=\"vp-portfolio__item-overlay\">\n\t\t\t<a\n\t\thref=\"https:\/\/happyfinish.com\/wp-content\/uploads\/2023\/04\/20230405_085708.gif\"\n\t\ttabindex=\"-1\" class=\"vp-portfolio__item-meta\" \t>\n\t\t\t<\/a>\t<\/div>\n\t\t\t\t<\/figure>\n\t\t\t\t\t<\/div>\n\t\t\n<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"vp-portfolio__layout-elements vp-portfolio__layout-elements-bottom vp-portfolio__layout-elements-align-center\">\n\t\t\t\t<div class=\"vp-portfolio__pagination-wrap\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n<\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Campaign: Universal Renfield Meta Filter Brand: Universal Pictures The objective of the project was to Fashion a customised social filter for the soon-to-be-released movie, Renfield. Our team developed a lens that mimicked the iconic Renfield advertisement but with a twist. Instead of Nicholas Hoult portraying Renfield, the user was placed in the poster, giving them [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8892,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","format":"standard","meta":{"_acf_changed":false,"ghostkit_customizer_options":"","ghostkit_custom_css":"","ghostkit_custom_js_head":"","ghostkit_custom_js_foot":"","ghostkit_typography":"","_vp_format_video_url":"","_vp_image_focal_point":{"x":0.51,"y":0.64},"footnotes":""},"work_category":[32,285],"work_tag":[182,183,172,180,61,181],"work-runner-tag":[177,179,178],"blocksy_meta":[],"acf":[],"_links":{"self":[{"href":"https:\/\/happyfinish.com\/wp-json\/wp\/v2\/work\/8180"}],"collection":[{"href":"https:\/\/happyfinish.com\/wp-json\/wp\/v2\/work"}],"about":[{"href":"https:\/\/happyfinish.com\/wp-json\/wp\/v2\/types\/work"}],"author":[{"embeddable":true,"href":"https:\/\/happyfinish.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/happyfinish.com\/wp-json\/wp\/v2\/comments?post=8180"}],"version-history":[{"count":2,"href":"https:\/\/happyfinish.com\/wp-json\/wp\/v2\/work\/8180\/revisions"}],"predecessor-version":[{"id":9726,"href":"https:\/\/happyfinish.com\/wp-json\/wp\/v2\/work\/8180\/revisions\/9726"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/happyfinish.com\/wp-json\/wp\/v2\/media\/8892"}],"wp:attachment":[{"href":"https:\/\/happyfinish.com\/wp-json\/wp\/v2\/media?parent=8180"}],"wp:term":[{"taxonomy":"work_category","embeddable":true,"href":"https:\/\/happyfinish.com\/wp-json\/wp\/v2\/work_category?post=8180"},{"taxonomy":"work_tag","embeddable":true,"href":"https:\/\/happyfinish.com\/wp-json\/wp\/v2\/work_tag?post=8180"},{"taxonomy":"work-runner-tag","embeddable":true,"href":"https:\/\/happyfinish.com\/wp-json\/wp\/v2\/work-runner-tag?post=8180"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}