{"id":4030,"date":"2020-04-10T01:41:17","date_gmt":"2020-04-10T01:41:17","guid":{"rendered":"https:\/\/www.happyfinish.com\/?p=4030"},"modified":"2023-05-04T08:40:59","modified_gmt":"2023-05-04T08:40:59","slug":"the-product-swap-technique","status":"publish","type":"post","link":"https:\/\/happyfinish.com\/the-product-swap-technique\/","title":{"rendered":"The Product Swap Technique"},"content":{"rendered":"\n
Apparel Brands: Are you in a Content Creation Hiatus?<\/strong><\/p>\n\n\n\n So, what happens next?<\/p>\n\n\n\n All About Product Swapping<\/strong><\/p>\n\n\n\n Since our early retouch roots, the name Happy Finish has been synonymous with high quality advertising imagery. One of our main staples has been the ability to offer creative solutions when brands have a production issue that couldn\u2019t be solved on set, looking to fix certain criteria not possible in camera through post-production. When in need of production flexibility, many prominent apparel brands have been drawn to our ability to take pre-photographed talent and swap product or \u2018re-dress\u2019 in post, repurposing shot assets to give them a new lease of life. We first developed our techniques in this area when shoots couldn’t take place due to logistical or budget reasons – the redressing of talent offered an alternative solution to problematic productions.<\/p>\n\n\n\n