Make A Move
AN INTERACTIVE MOTION-TRACKING CHALLENGE FOR SPORTING ENTHUSIASTS
Happy Finish teamed up with Canon to create a fun and interactive motion-tracking challenge called ‘Make a Move’. The goal of the challenge was to get players to attempt striking sporting poses quickly and accurately using motion-tracking technology.
The Make a Move challenge utilized advanced imaging technology developed by Happy Finish and Canon hardware to capture the shape-shifting movements of the players. The technology then rated the players’ performance based on their overall score.
To make the experience even more engaging, a keepsake digital photo was delivered to players for sharing on social media. In addition, the three top highest-scoring participants on each booth were awarded a Canon printer as a prize.
Canon Make a Move was available for free play at any one of the nine kiosks located at various Games venues and the athlete village. The challenge proved to be a popular attraction, drawing large crowds and providing a fun and interactive way for visitors to engage with the Canon brand.